Dollarama has evolved into far more than a traditional dollar store. With billions in annual sales, continued store expansion, larger footprints, and thousands of products cycling through its assortment each year, it's become an increasingly important retail channel for CPG brands looking to reach Canadian shoppers.
Our infographic highlights just a few of the numbers that illustrate the scale of the opportunity, but there's much more to the story.
Want the full picture? Our complete Decoding the Dollarama Opportunity for CPG Suppliers report dives deeper into Dollarama's growth strategy, shopper behaviour, category opportunities, and what it all means for brands looking to win in this channel.
Read the full report here: Decoding the Dollarama Opportunity